Local Vendor Love | Braids & Bouquets

Tell us a little bit about yourself and your company!

My name is Sarah Godfrey. I am a new mother, PhD student and artist who is passionate about creating unique braids and updos that combine hair artistry and floral design. I work with my clients to create wedding and event hairstyles that represent their unique personality, and what makes these looks stand out is my use of fresh flowers. I work with brides to pull from their colour palette, bridal bouquets and vision for their wedding to represent their personal style. I want each bride to feel like her look on her wedding day is unforgettable.  

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How did you get into creating gorgeous braids?

I learned how to braid a few years ago when I cut my hair short - that’s right! When I chopped my elbow length hair to my chin I started to learn braided headbands to keep my hair out of my face. My hair is long again and I started pushing myself to learn more and more complicated braids once I had my son in March. He started pulling my hair and I wanted to wear my hair up and still feel beautiful and stylish. Everywhere I went women started asking me about my hair and if they could hire me for weddings - or even to teach them how to braid. My husband encouraged me to start an Instagram page and it took off from there! I am so thankful for that support and love from him. I also like my entry into braiding because it shows women that all hair lengths can be styled in interesting ways. I get so many women saying “I can’t have my hair braided because it’s too short” but I can add interesting details to most hair lengths.

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How did you decide to bring fresh flowers into your hairstyles?

My Bachelor and Masters degrees were in Landscape Architecture so I have had a love of plants for a long time. There is also a strong history of that passion in my family. Ever since I was little I always gravitated towards drawing and painting flowers and as an adult I love photographing details of flowers. I think their shapes, colours and textures are fascinating - they can be delicate and sweet, or structured and striking and they are the perfect creative medium for me. I had been using silk flowers but I found they just didn’t look the same, especially in person. I love the process of going to a flower shop and choosing the exact right flowers that suit my clients.

I feel most comfortable and inspired when I am designing in a way that is tactile and in the moment. I think there is something beautiful and special about every single woman and every single person and I like discovering what that is when I meet a client and how to draw that out with my creations. I love the challenge of choosing the right florals and figuring out how they should be arranged in the hair. The looks are one of a kind and totally tailored to the client. 

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What is your favourite part of the job?

There is nothing like seeing someone look in the mirror and smile after I am finished working on their hair. Making a person feel beautiful for an important moment is so rewarding. I have met so many special people so far and these connections bring a lot of joy to my work. I also love working with the fresh flowers because searching for new and unexpected combinations is truly inspiriting. 

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How would you describe your hairstyles?

I would describe my hairstyles as being whimsical and romantic. My work is my art and I put a lot of creative energy into dreaming up looks with a magical feel. Since I was little I loved folklore and fantasy and I bring my sense of whimsy to my braids and up styles. 

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What is your current favourite wedding hair trend?

I love the bohemian vibe that I have been seeing in bridal hairstyles. Upstyles with a slightly undone feel and airy texture make wedding hair feel a bit more relaxed and natural. 

What would you recommend to brides to be who are still deciding on a hairstyle?

I would suggest to all brides that they book a trial session at least a month ahead of their wedding date. This allows you to work with your updo artist to achieve your vision. Saving a few inspiration photos is helpful but your updo artist can help you work with your hair texture and length to achieve a look that is all your own and perfectly tailored to you and your wedding style. 

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To contact Sarah her email is braidsandbouquets@gmail.com and go follow all of her gorgeous creations at @braidsandbouquets on Instagram! Sarah is going to start hosting workshops for braiding amateurs (like myself) to learn some new skills! Stay tuned for more info on those soon!